Blog

Digitalising MSME Transformation Through Unifi Business: IMPAK BIZ and Rtist Creative Talents

Nigel Koay

Rtist Editor

29 Aug 2025

Unifi Business has launched the IMPAK BIZ programme with eight strategic partners, including Rtist Creative Platform, to accelerate the digital transformation of Malaysia’s MSMEs. IMPAK BIZ equips businesses with a digital maturity assessment tool that identifies gaps and offers actionable recommendations, providing a clear roadmap for digital readiness. Rtist complements this by connecting MSMEs to creative professionals who can execute strategies through branding, content, and digital campaigns. Beyond talent matching, Rtist also drives initiatives such as CSR design competitions to foster creativity and innovation. Together, IMPAK BIZ and Rtist bridge the gap between digital planning and execution, empowering MSMEs with both direction and the creative resources needed to thrive in the digital economy.