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Member since: Jun 11, 2019
Completed Job: 0
About Me
I'm a copywriter skilled in conceptual work, long copy, short copy and everything in between. I'm also available for translation projects, specialising in the English ⇔ Malay language pair. I have served various media organisations, non-profits, private businesses and creative agencies in freelance and full-time capacities.
Copywriting/editing clients: Appxplore, ARJD Bro. Bears, AT Home Creative, Body Buddy, BuildEasy, Cerebos (Malaysia), Delegation of the European Union to Malaysia, Empowering Youth Endeavors (EYE) Project, Ganad, Just English, Labuan International Business and Financial Centre, Live @ Work, Malaysian Communications And Multimedia Commission, Malaysia Digital Economy Corporation (MDEC), nourish!, ROOMY, Styleper, Teknion, The Founders Lab, Think Reel Studios, UDA Holdings Berhad, where2, Youth Trust Foundation – myHarapan
Translation clients: Arsenal, bitMax, Discovery Channel, G4S, Singapore Red Cross
Agencies: ComsTranslations, Elite Translations Asia, franklyfluent, Quill Conte
Current Status
Employed
Language
Spoken
English
Malay
Written
English
Malay
Working Experience
4 Apr, 2018 - 6 Jun, 2019
Senior Executive, Public Relations
Parkway Pantai, Kuala Lumpur
Company Type
Multinational Corporation
Position
Senior
Specification
Management, Marketing, Sales, Admin
Roles
Public Relations
• Develop and implement public relations strategies for the Group’s nationwide network of Pantai and Gleneagles hospitals.
• Oversee ongoing radio campaigns (Doctor On Call on MIX and Dingar Cakap Doktor on Kupi Kupi FM) as project lead; presiding over scriptwriting, logistics, publicity, and other ancillary duties.
• Produce assets towards the promotion of doctors, hospital specialties, and events; e.g. press release, VIP speech, ghost-written article contribution, etc.
• Identify new promotional opportunities and maximise resulting outcomes.
• Build and maintain extensive connections within the media industry.
• Manage external vendors and agency partners.
• Monitor internal and competitor media exposure.
Reason of resign
7 Jul, 2014 - 10 Oct, 2017
Public Relations Officer
The Japan Foundation, Kuala Lumpur, Kuala Lumpur
Company Type
Other
Position
Junior
Specification
Management, Marketing, Sales, Admin
Roles
Public Relations
• Develop and distribute promotional content.
• Extend public awareness of in-house and collaborative programmes.
• Delivered consistent PR value of more than RM1 million year-on-year for the annual Japanese Film Festival without media investment.
• Oversee local organisation of HANDs Project for Disaster Education, a regional talent exchange programme in disaster risk reduction.
• Facilitate coordination of in-house and collaborative programmes.
• Establish and maintain network of media contacts.
• Administer website and Facebook page.
• Monitor and compile media coverage.
Reason of resign
1 Jan, 2014 - 4 Apr, 2014
Reporter, Sports Desk
Malay Mail, Petaling Jaya
Company Type
Public Listed Company
Position
Junior
Specification
Journalist / Editor/ Writing
Roles
Journalist
Provide general coverage of local sports news and happenings.
Reason of resign
4 Apr, 2012 - 1 Jan, 2014
Executive, Public Relations (Content)
Youth Trust Foundation – myHarapan, Petaling Jaya
Company Type
Other
Position
Junior
Specification
Management, Marketing, Sales, Admin
Roles
Public Relations
• Develop creative promotional material for a diverse range of audiences.
• Produce and manage content for online platforms.
• Assist in the execution of in-house developed programmes and activities.
• Led the organising team behind the Youth Social Business Summit 2012, the first international event of its kind.
• Participated in the winning bid to host the Global Social Business Summit 2013 in Malaysia, the first time the event was held outside of Europe.
Reason of resign
Education
HELP University
Major in Media Studies
Bachelor's Degree
Journalism
5 May, 2010 - 12 Dec, 2014
Skill Sets
Tools & Software
Additional Information
Owns Transportation
Yes
Owns Laptop
Yes
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