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Member since: Mar 21, 2019
Completed Job: 0
Hi, my name is Leni and I am a freelance product designer! I make a website design, mobile app design, and web content.
Self Employed
English
Malay
English
Malay
9 Sep, 2019 - Current
Snappymob, Kuala Lumpur
New Startup
Junior
Digital Media
UI & UX Designer
Creating an experience and interface design for a diverse set of companies and its users such as radio mobile app, a web application for traffic signal timing, medical audit, peer research, and event management.
9 Sep, 2018 - 3 Mar, 2019
IFLIX SDN BHD, KUALA LUMPUR
New Startup
Junior
Art & Creative
Graphics Designer
1. Create engaging, creative, and fresh social media graphics
2. Create in-app visuals to boost sales in premium subscription
3. Create effective visuals for portal banner that is adjustable with any medium and boost minutes watched in the selected title.
4. Brainstorm in future campaign, such as Christmas, Chinese new year, etc.
5. Produce thematic Email newsletter with realistic and logical concept and boost the minutes watched in selected titles.
6. Design Investment Deck that shows factual and impressive data and maintain the iflix style.
7. Create engaging visuals for celebrity/company partners to use to promote iflix related campaigns such as printed poster and social media posts
Company downsizing due to lack of funding
9 Sep, 2017 - 8 Aug, 2018
SPEEDRENT TECHNOLOG SDN BHD, PETALING JAYA
New Startup
Junior
Art & Creative
Graphics Designer
1. Managing the engaging visuals for social media to maintain the trust from customers.
2. Providing advertisements in social media platforms, Google Display Network, as well as offline marketing like campaigns on the road. Result of this campaign is ~10% increase in customers enquiry and ~5% increase in property listed.
3. Designing the website, mobile and desktop version. From the data reading, wireframing, to the testing and bug reports. Collaborate with the team to come up with a great user experience.
4. Testing the new developed UX design and analyse the result. Find out why the numbers are low/high and use the data to decide on further steps. Because of this, the number of bounce rate on homepage reduced dramatically from ~67% to ~32%
5. Create large-format graphic, such as billboard to be visible day/night, with/without light. The billboards are responsible for the increase of ~100% in customers enquiries and ~60% of property listed.
6. Managing the customer support phone and answer calls regarding web/app issue as well as the deal issue to find out what makes the conversion rate low. Conversion rate gone up to 0.3% ever since problems spotted
5 May, 2017 - 8 Aug, 2017
socialgroove solutions sdn bhd, Kuala Lumpur
New Startup
Junior
Art & Creative
Graphics Designer
manage social media visuals for clients
The company was unable to sponsor working visa.
Major in GRAPHIC DESIGN & MULTIMEDIA
Bachelor's Degree
Art/Design/Creative/Multimedia
9 Sep, 2013 - 8 Aug, 2017
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