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kctan96
Digital Marketer
Employed
Selangor, Batu Caves
Message
I'm Open to Work
Freelance Full-Time

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Response time: Within a day

Member since: Jan 12, 2025

Completed Job: 0

About Me

Let me introduce myself in the most “me” way possible. I’m a digital marketer who believes that the internet isn’t just for memes and cat videos (though, let’s be honest, they’re a huge part of it). It’s also an incredible platform to make brands shine, and that’s where I come in.

If you’re looking for someone who can bring a little creativity, a dash of humor, and a whole lot of digital marketing know-how to your team, then we should definitely chat. Whether you’re looking to boost your brand’s online presence, design a user-friendly website, or simply talk shop, I’m all ears. Let’s make some digital magic happen!

Current Status

Employed

Language

Spoken

Chinese (Mandarin)
English
Malay

Written

Working Experience

1 May, 2023 - Current

Digital marketer

50Gram, KL

Company Type

SME

Position

Junior

Specification

Management, Marketing, Sales, Admin

Roles

Performance Marketer

alaysia · Remote
- Develop and execute comprehensive digital marketing strategies across various online channels.
- Manage and optimize Facebook advertising campaigns to drive engagement, leads, and conversions.
- Design visually appealing and effective social media posts for platforms like Facebook, Instagram, and Tiktok.
- Conduct A/B testing on ads and social media posts to enhance performance.
- Design and optimize UI/UX for websites, ensuring a seamless user experience.
- Monitor website performance using analytics tools like Google Analytics, and provide improvement insights.
- Conduct market research to identify trends and opportunities for growth.
- Manage and track digital marketing budgets to ensure cost-effective spending.
- Analyze campaign performance and provide regular reports to stakeholders.
- Collaborate with cross-functional teams to align digital marketing strategies with overall business goals.
- Stay updated with the latest trends and best practices in digital marketing, social media, and UI/UX design.

1 Jan, 2023 - 30 Aug, 2023

Freelance Marketing Executive

Yuan Seafood Restaurant Sdn Bhd, KL

Company Type

SME

Position

Junior

Specification

Management, Marketing, Sales, Admin

Roles

Marketing Executive

- Update and maintain the company website and Facebook page with fresh content and promotions.
- Assist the Manager in creating marketing materials such as banners, promotional leaflets, and other design assets.
- Support with any additional marketing events or design projects as assigned by the Manager.
- Handle customer inquiries and provide expert-level customer service to ensure a positive experience.

1 Feb, 2022 - 28 Feb, 2023

Marketing Executive

Threedots Marketing & Consultancy, Selangor

Company Type

SME

Position

Junior

Specification

Management, Marketing, Sales, Admin

Roles

Marketing Executive

- Plan and execute online marketing materials or social media monthly campaigns with the budget allocated.
- Maintain oversight of clients’ digital marketing campaign timelines to ensure deadlines and milestones were met and delivered.
- Collaborate with the design team to create multimedia content as well as develop marketing - content for various social media channels that conform to the brand’s visual style and target audience.
- Implement the digital marketing strategy for SME clients and manage social media platforms with Meta Business Suite, Creator Studio and Facebook Ads Manager.
- Implement online customer service processes to promote positive and consistent user experience ensuring brand loyalty.
- Provide regular reports on social media performance reports with monthly ads buy suggestions and ROI analysis.
- Monitor market development relevant to social media platforms and provide suggestions for improvement.
- Manage influencer community, client relationships and identify opportunities to grow business with existing clients.

Education

Anglia Ruskin University

Major in Accounting & Finance

Bachelor's Degree

Business Studies/ Administration/ Management

1 Sep, 2015 - 30 Sep, 2018

Digital Marketing Consultancy Sdn Bhd (DMC)

Major in Digital Marketing

Certificate

Advertising/ Media

1 Jan, 2020 - 30 May, 2020

Skill Sets

Brand Design
Business & Marketing
Business Card
Campaign Management
Commercial Photography
Content Marketing
Facebook Marketing
Instagram Marketing
Logo
UI / UX Design

Tools & Software

Canva
ChatGPT
Google Analytics
Microsoft Office
Capcut Pro
Meta Business Tools

Experienced Industry

Accounting, Banking & Finance
Advertising & Media
Marketing

Additional Information

Owns Transportation

Yes

Owns Laptop

Yes

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