Spoken

Chinese (Cantonese)
Chinese (Hokkian)
Chinese (Mandarin)
English

Written

English
Chinese (Mandarin)

6 Jun, 2019 - 8 Aug, 2021

Sr Marketing Services

Peninsula College Malaysia, Penang

Company Type

Other

Position

Senior

Specification

Management, Marketing, Sales, Admin

Roles

Marketing Communication

- Plan, develop, and implement effective marketing communication campaigns such as optimize online marketing initiatives to drive student acquisition.
- Develop and manage media advertising sports, social media and website content.
- Review new technologies and keep the school at the forefront of developments in digital marketing.
- Monitor promotional activities spend against the budget, keep accurate records and highlight where variance occur.
- Evaluate and keep an accurate summary of total spend at the end of a marketing campaign. - Consistently planning for potential improvements or changes in the marketing strategy and service quality
- In-charge of liaison activities with schools and kindergartens, while also responsible for participation in promotional activities such as roadshows and exhibitions.
- Consistently provide training and monitoring of newly recruited staff.

Reason of resign

got a better offer