Spoken

English
Malay

Written

English
Malay

5 May, 2019 - Current

Graphic Designer

Hatten Hotel Melaka, Melaka

Company Type

Public Listed Company

Position

Junior

Specification

Management, Marketing, Sales, Admin

Roles

Marketing Executive

• Graphic Designer.
• Covid-19 Hotel Economy Growth Team
Involve in the growth development for Hotel's future plan.
• Develops and implement a set of custom hotel collaterals.
• Responsible for creating and implementing the marketing, communications and public relations program that will enhance the organization’s image and position, and facilitate internal and external communications.
• Works with third party partners for exposure at minimum cost such as banks, membership clubs and other digital media platforms.
• Directs all creative print fulfillment; ensures corporate branding standards and legal compliances are met and incorporated into collateral and to support the marketing in sales or promotions.
• Maintains website content and updates website with new promotions in order to generate additional revenue.
• Use of digital media/social media (Twitter, Facebook, Instagram and other channels) to promote and market the hotel.
• Coordinate media interest in the organization and ensure regular contact with target media and appropriate response to media requests.
• Leads community outreach and corporate social responsibility initiatives/activities.
• Maintains good rapport with the media members for building property brand awareness and driving preference among key travel consumers.
• Uses creative selling abilities to obtain maximum exposure through travel journalists and media outlets.
• Develops ads layouts, creates copy, selects photography and provides creative expertise for local/regional ads.

Reason of resign

1 Jan, 2018 - 5 May, 2019

Graphic artist

Novotel Melaka, Melaka Raya

Company Type

Multinational Corporation

Position

Junior

Specification

Management, Marketing, Sales, Admin

Roles

Marketing Executive

• Support the Marketing Communications Manager in managing all graphic design across the hotel.
• Support the Marketing Communications Manager in maintaining good rapport with the media members for building property brand awareness and driving preference among key travel consumers.
• Ensures all jobs are completed according to the highest standards and in a timely fashion.
• Adhere to the Novotel brand standards according to the International Accor corporate identity.
• Responsible for the creation and in-house printing of all collateral across the hotel.
• Work together with the restaurant managers in the design of the menus across all managed restaurants.
• Support the marketing team in the execution of all online and offline tactical marketing campaigns.
• Design the creative assets for all online platforms including the many different websites and social media platforms.
• Assist the Human Resources team with the design of all staff communication tools, including newsletters, invitations and message boards.
• Support the sales team with the creation of fact sheets and flyers.
• Maintain relationship with purchasing team and printing companies.
• Support tactical marketing calendar for promotions/events of the hotel (including tactical campaigns) and ensure utilization of all internal channels to increase campaign exposure and drive revenue to hotel.
• Support drive of loyalty program Le Club Accor Hotels (LCAH) through creative design and implementation of best practices.
• Assist with video and photo shoots when required.

Reason of resign

3 Mar, 2017 - 1 Jan, 2018

Marketing Communication Executive Cum Graphic Designer

Philea Resort & Spa Melaka, Ayer Keroh

Company Type

Public Listed Company

Position

Junior

Specification

Management, Marketing, Sales, Admin

Roles

Marketing Executive

• Graphic Designer.
• Develops and implement a set of annual Marcom plan to achieve marketing goals.
• Responsible for creating and implementing the marketing, communications and public relations program that will enhance the organization’s image and position, and facilitate internal and external communications.
• Works with third party partners for exposure at minimum cost such as banks, membership clubs and other digital media platforms.
• Directs all creative print fulfillment; ensures corporate branding standards and legal compliances are met and incorporated into collateral and to support the marketing in sales or promotions.
• Maintains website content and updates website with new promotions in order to generate additional revenue.
• Use of digital media/social media (Twitter, Facebook, Instagram and other channels) to promote and market the hotel.
• Coordinate media interest in the organization and ensure regular contact with target media and appropriate response to media requests.
• Leads community outreach and corporate social responsibility initiatives/activities.
• Maintains good rapport with the media members for building property brand awareness and driving preference among key travel consumers.
• Uses creative selling abilities to obtain maximum exposure through travel journalists and media outlets.
• Develops ads layouts, creates copy, selects photography and provides creative expertise for local/regional ads.
• Plan and execute electronic direct marketing (EDM) campaigns to increase awareness for new promotions and products.

Reason of resign