MikiTan Profile Avatar
MikiTan
Employed
Selangor, Petaling Jaya
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I'm Open to Work
Freelance

Recommended by 0 people

Member since: Nov 11, 2019

Completed Job: 0

About Me

Marketer with 3 years experience.

Experienced in online and offline advertising, including social media content and ads creation, e-mail marketing, copy writing for promotional collateral, press releases and more.
I can speak, read and write in Mandarin so I can also do translation from Mandarin to English or vice versa.

Current Status

Employed

Language

Spoken

Chinese (Mandarin)
English

Written

English
Chinese (Mandarin)

Working Experience

1 Jan, 2019 - 12 Dec, 2019

Marketing Specialist

InterContinental Hotels Group, Kuala Lumpur

Company Type

Multinational Corporation

Position

Senior

Specification

Management, Marketing, Sales, Admin

Roles

Marketing Communication

Participate in setting up and implementing marketing strategies as well as a timetable of promotions and activities in support of the marketing plan.
Planning in maximizing consumer brand awareness and revenues.
Maintain strong relationship with media and bloggers to maximize marketing and advertising opportunities.
Stay up to date with market and online trends relevant to the brand for ensuring campaigns and promotions are relevant within each market.
Collaborate and partner with organizations such as Eatigo, Samsung, Banks and other companies to increase brand awareness and revenue.
Organize food reviews.

Reason of resign

I'm still with IHG currently.

11 Nov, 2015 - 11 Nov, 2018

Marcom Executive

WEIL Hotel, Ipoh

Company Type

SME

Position

Senior

Specification

Management, Marketing, Sales, Admin

Roles

Marketing Communication

Writing and producing hotel’s newsletter, brochures and press release.
Develop marketing materials e.g. flyers/brochures/posters.
Develop yearly event calendar and promotion plan.
Assist the management to develop, align and execute branding plans.
Dealing with enquiries from the public, the press, and related organizations.
Conduct photo shooting of new food item or hotel’s products.
Organizing hotel & food reviews for media & bloggers.
Liaise with Front Office and Housekeeping department to conduct hotel inspection for media, bloggers.
Handling Social Medias (Facebook, Instagram & YouTube).
Creating content for social media and attending to enquiry in Facebook.
Design Facebook visuals, menu and etc using an online designing tool.
Liaising with supplier for printing materials.
Support the management in development of new product and services in order to respond to customers’ needs.
Organizing and planning events such as corporate dinner, press conference and CSR Program.
Report all activities to Director of Sales & Marketing/General Manager.
Report to the Executive Director on Marcom & PR projects and assignments.

Reason of resign

Better opportunities in Kuala Lumpur.

Skill Sets

Social Media
Newsletter /Email Template
Social Media Content
Business & Marketing
Brochure / Leaflet Content
Copywriting

Tools & Software

Microsoft Office
Microsoft Excel
Microsoft Power Point
Microsoft Word

Additional Information

Owns Transportation

No

Owns Laptop

Yes

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